Min Hee Jin and her “1945 Project”: Korean fans are furious over disrespect for history

An internal document called “Project 1945”became a bone of contention between the label HYBE and its performer Min Hee Jin. According to this document, Min Hee Jinlabel head ADORwhich is a subsidiary of HYBE, planned to separate from HYBE and take control of the girl group NewJeans.

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Name “Project 1945” caused an uproar among Korean netizens. 1945 is the year Korea was liberated from Japanese occupation, and the use of this name for the plan to secede from HYBE was perceived as disrespect for the country’s history.

Many NewJeans fans expressed their fury on social media. They blamed Min Hee Jin in selfishness and lack of patriotism.

HYBE issued a statement in which he distanced himself from the “1945 Project” and apologized for the offense caused. The label stated that the name was chosen without due regard to its historical significance, and that it does not reflect the company’s views. (HYBE did not apologize for involvement, they did not know about the name of the project, they only discovered it during an audit of the ADOR company. author’s note)

This scandal further exacerbated tensions between Min Hee Jin And HYBE. HYBE is currently considering dismissing Min Hee Jin as its CEO. ADOR.

“Project 1945” serves as a reminder that companies, especially those in the entertainment industry, should be careful when choosing titles for their projects. You need to choose your words carefully so as not to offend people’s feelings.

In any case, this scandal damaged the reputation Min Hee Jin and her company ADOR.

Sources: 1, 2

Alexia © YesAsia.ru

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